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Website. ray-ban .com. Ray-Ban is a brand of luxury sunglasses and eyeglasses created in 1936 by Bausch & Lomb. The brand is best known for its Wayfarer and Aviator lines of sunglasses. In 1999, Bausch & Lomb sold the brand to Italian eyewear conglomerate Luxottica Group for a reported $640 million. [1] [2]
On 1 October 2018 the new holding company EssilorLuxottica was founded, resulting in combined market capitalization of approximately €46.3 billion as of the date of the merger announcement. Eyewear brands Persol sunglasses Ray-Ban's Aviators. Luxottica's two main product offerings are sunglasses and prescription frames.
Ray-Ban Wayfarer sunglasses and eyeglasses have been manufactured by Ray-Ban since 1952. Made popular in the 1950s and 1960s by music and film icons such as Buddy Holly , Roy Orbison and James Dean , Wayfarers almost became discontinued in the 1970s, before a major resurgence was created in the 1980s through massive product placements .
When standard Ray-Ban Wayfarers go for $199, the smart glasses $299 starting price gives you a lot of bang for your buck. These are comfortable, easy-to-use, and last all day.
In the mid-1980s, Bruce Willis wore a pair of Shuron Ronsirs with tinted lenses on the series Moonlighting, leading to a surge in demand for browline sunglasses. In response, Ray-Ban, which already dominated the sunglasses market with their Wayfarers and Aviator sunglasses, introduced the Clubmaster, a traditional browline frame with sunglass ...
Amazon Prime Day 2018: Ray-Ban Sunglasses. Amazon Prime Day 2018: Ray-Ban Sunglasses. Marah Alindogan. July 16, 2018 at 3:53 PM.
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