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  2. Paul Rand - Wikipedia

    en.wikipedia.org/wiki/Paul_Rand

    Paul Rand (born Peretz Rosenbaum; August 15, 1914 – November 26, 1996) was an American art director and graphic designer. He was best known for his corporate logo designs, including the logos for IBM, UPS, Enron, Morningstar, Inc., Westinghouse, ABC, and NeXT. He was one of the first American commercial artists to embrace and practice the ...

  3. Swoosh - Wikipedia

    en.wikipedia.org/wiki/Swoosh

    Swoosh. The Swoosh is the logo of American sportswear designer and retailer Nike. Today, it has become one of the most recognizable brand logos in the world, and the most valuable, having a worth of $26 billion alone. [1] [2] Bill Bowerman and Phil Knight founded Nike on January 25, 1964, as Blue Ribbon Sports (BRS).

  4. Carolyn Davidson (graphic designer) - Wikipedia

    en.wikipedia.org/wiki/Carolyn_Davidson_(graphic...

    Davidson designed the Swoosh in 1971 while a graphic design student at Portland State University in Portland, Oregon. She started as a journalism major but switched to design after taking a design course to "fill an empty elective." [3] She attained a bachelor's in graphic design in 1971. [4] Phil Knight, who was teaching an accounting class at ...

  5. Humble Beginnings: Famous Company Logos That Have ... - AOL

    www.aol.com/humble-beginnings-famous-company...

    Adidas: Then. When the company was founded in 1949, it produced only sports shoes. As such, a shoe is the prominent feature of the original logo. The text Adidas Sportschuhe (German for “sports ...

  6. NBC logo - Wikipedia

    en.wikipedia.org/wiki/NBC_logo

    The first version of the modern Peacock logo, introduced on May 12, 1986. The National Broadcasting Company (NBC) has used several corporate logos over the course of its history. The first logo was used in 1926 when the radio network began operations. Its most famous logo, the peacock, was first used in 1956 to highlight the network's color ...

  7. Raymond Loewy - Wikipedia

    en.wikipedia.org/wiki/Raymond_Loewy

    Raymond Loewy. Raymond Loewy ( / ˈloʊi / LOH-ee, French: [ʁɛmɔ̃ levi]; [2] November 5, 1893 – July 14, 1986) was a French-born American industrial designer who achieved fame for the magnitude of his design efforts across a variety of industries. He was recognized for this by Time magazine and featured on its cover on October 31, 1949.

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