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The root of the words subjectivity and objectivity are subject and object, philosophical terms that mean, respectively, an observer and a thing being observed.The word subjectivity comes from subject in a philosophical sense, meaning an individual who possesses unique conscious experiences, such as perspectives, feelings, beliefs, and desires, [1] [3] or who (consciously) acts upon or wields ...
Promotion (marketing) In marketing, promotion refers to any type of marketing communication used to inform target audiences of the relative merits of a product, service, brand or issue, persuasively. It helps marketers to create a distinctive place in customers' mind, it can be either a cognitive or emotional route.
It is a system of coded meanings, and in order to create that, the sender needs to understand how the word is comprehensible to the members of the audience. In the process of encoding, the sender (i.e. encoder) uses verbal (e.g. words, signs, images, video) and non-verbal (e.g. body language, hand gestures, face expressions) symbols for which ...
Coupon. In marketing, a coupon is a ticket or document that can be redeemed for a financial discount or rebate when purchasing a product. Customarily, coupons are issued by manufacturers of consumer packaged goods [1] or by retailers, to be used in retail stores as a part of sales promotions. They are often widely distributed through mail ...
Commonsense knowledge is "real world knowledge that can provide a basis for additional knowledge to be gathered and interpreted automatically". [4] The commonsense world consists of "time, space, physical interactions, people, and so on". [1] Common sense is "all the knowledge about the world that we take for granted but rarely state out loud". [5]
In social psychology, reciprocity is a social norm of responding to a positive action with another positive action, rewarding kind actions. As a social construct, reciprocity means that in response to friendly actions, people are frequently much nicer and much more cooperative than predicted by the self-interest model; conversely, in response to hostile actions they are frequently much more ...
Definitions of knowledge try to describe the essential features of knowledge. This includes clarifying the distinction between knowing something and not knowing it, for example, pointing out what is the difference between knowing that smoking causes cancer and not knowing this. [1][2] Sometimes the expressions "conception of knowledge", "theory ...
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