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2010s in fashion. Women wearing contemporary outfits at a 2015 fashion show. The 2010s were defined by hipster fashion, athleisure, a revival of austerity-era period pieces and alternative fashions, swag-inspired outfits, 1980s -style neon streetwear, [ 1] and unisex 1990s -style elements influenced by grunge [ 2][ 3] and skater fashions. [ 4]
Adidas AG ( German pronunciation: [ˈʔadiˌdas] ⓘ; stylized in all lowercase since 1949) [ 4] is a German athletic apparel and footwear corporation headquartered in Herzogenaurach, Bavaria, Germany. It is the largest sportswear manufacturer in Europe, and the second largest in the world, after Nike. [ 5][ 6] It is the holding company for the ...
Nike used this controversy between Air Jordan and the NBA to market the sneaker. The Air Jordan 1 was released in the royal blue color way to the public in 1985 and was an immediate success, still retaining its value in the fashion world today. [141] Soon, other manufacturers introduced premium athletic shoes.
In the United States, athletic wear such as unisex yoga pants, hoodies, athletic shorts, [19] [20] Crocs, sneakers, and sweatpants were staples in millennial and Gen Z wardrobes, although these were generally less form-fitting than the athletic wear fashionable in the 2010s.
Adidas Yeezy (or just Yeezy) was a fashion collaboration between American rapper, designer, and entrepreneur Kanye West 's [ a] Yeezy and German sportswear company Adidas. It offered sneakers in limited edition colorways, as well as shirts, jackets, track pants, socks, slides, lingerie and slippers. The first shoe model ("Boost 750") was ...
Kit (association football) In association football, kit (also referred to as a strip or uniform) is the standard equipment and attire worn by players. The sport's rules specify the minimum kit which a player must use, and also prohibit the use of anything that is dangerous to either the player or another participant.
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