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Website. ray-ban .com. Ray-Ban is a brand of luxury sunglasses and eyeglasses created in 1936 by Bausch & Lomb. The brand is best known for its Wayfarer and Aviator lines of sunglasses. In 1999, Bausch & Lomb sold the brand to Italian eyewear conglomerate Luxottica Group for a reported $640 million. [ 1][ 2]
Browlines quickly became popular in post-World War II America, and composed half of all eyeglass sales throughout the 1950s. Ray-Ban introduced the Wayfarer sunglasses in 1952. Plastic eyeglasses mounted in popularity throughout the 1950s and into the 1960s, ultimately supplanting tortoiseshell as the most popular material for eyeglass frames.
Ray-Ban Wayfarer sunglasses and eyeglasses have been manufactured by Ray-Ban since 1952. Made popular in the 1950s and 1960s by music and film icons such as Buddy Holly , Roy Orbison and James Dean , Wayfarers almost became discontinued in the 1970s, before a major resurgence was created in the 1980s through massive product placements .
When standard Ray-Ban Wayfarers go for $199, the smart glasses $299 starting price gives you a lot of bang for your buck. These are comfortable, easy-to-use, and last all day.
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The new Ray-Ban Meta glasses do much more than the old pair from 2021, offering a better camera, livestreaming, and AI-powered voice commands — and they're still $299.