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The company is one of the largest American-owned private employers in the United States. The corporation was founded in Minneapolis by businessman George Dayton in 1902, and developed through the years via expansion and acquisitions. Target, the company's first discount store and eventual namesake, was opened in 1962.
Zara (retailer) Zara (Spanish: [ˈθaɾa]) is a fashion retail subsidiary of the Spanish multinational fashion design, manufacturing, and retailing group Inditex. [2] Zara sells clothing, accessories, beauty products and perfumes. [3] The head office is located at Arteixo in the province of A Coruña, Galicia. [4]
The economist Alex Tabarrok has argued, that the success of this promotion lies in the fact that consumers value the first unit significantly more than the second one. So compared to a seemingly equivalent "Half price off" promotion, they may only buy one item at half price, because the value they attach to the second unit is lower than even the discounted price.