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  2. Electronic cigarette and e-cigarette liquid marketing - Wikipedia

    en.wikipedia.org/wiki/Electronic_cigarette_and_e...

    A substantial portion of e-cigarette marketing on social media includes price promotions, discounts, coupons, free trials, giveaways, and competitions. [43] These types of incentives can persuade potential consumers to make a purchase and assist vendors to create a loyal customer base, which has already been demonstrated for tobacco. [ 43 ]

  3. Pennsylvania - Wikipedia

    en.wikipedia.org/wiki/Pennsylvania

    Pennsylvania (/ ˌ p ɛ n s ɪ l ˈ v eɪ n i ə / ⓘ PEN-sil-VAY-nee-ə, lit. ' Penn's forest country '), officially the Commonwealth of Pennsylvania [b] (Pennsylvania Dutch: Pennsylvanie), [7] is a US state spanning the Mid-Atlantic, Northeastern, Appalachian, and Great Lakes regions of the United States.

  4. Why Most Published Research Findings Are False - Wikipedia

    en.wikipedia.org/wiki/Why_Most_Published...

    The PDF of the paper. " Why Most Published Research Findings Are False " is a 2005 essay written by John Ioannidis, a professor at the Stanford School of Medicine, and published in PLOS Medicine. [1] It is considered foundational to the field of metascience. In the paper, Ioannidis argued that a large number, if not the majority, of published ...

  5. Zero-coupon bond - Wikipedia

    en.wikipedia.org/wiki/Zero-coupon_bond

    Zero coupon bonds have a duration equal to the bond's time to maturity, which makes them sensitive to any changes in the interest rates. Investment banks or dealers may separate coupons from the principal of coupon bonds, which is known as the residue, so that different investors may receive the principal and each of the coupon payments.

  6. Sample size determination - Wikipedia

    en.wikipedia.org/wiki/Sample_size_determination

    Sample size determination or estimation is the act of choosing the number of observations or replicates to include in a statistical sample. The sample size is an important feature of any empirical study in which the goal is to make inferences about a population from a sample. In practice, the sample size used in a study is usually determined ...

  7. Standard deviation - Wikipedia

    en.wikipedia.org/wiki/Standard_deviation

    For example, assume an investor had to choose between two stocks. Stock A over the past 20 years had an average return of 10 percent, with a standard deviation of 20 percentage points (pp) and Stock B, over the same period, had average returns of 12 percent but a higher standard deviation of 30 pp. On the basis of risk and return, an investor ...

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