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  2. List of Internet top-level domains - Wikipedia

    en.wikipedia.org/wiki/List_of_Internet_top-level...

    African and pan-African topics, African Union — ZA Central Registry: Un­known: Yes .agency: Marketing and advertising agencies, PR or communications agencies, design firms, talent agencies, travel agencies, and other related agencies. — Identity Digital: Yes: Yes .airforce

  3. Qualitative marketing research - Wikipedia

    en.wikipedia.org/wiki/Qualitative_marketing_research

    Qualitative marketing research involves a natural or observational examination of the philosophies that govern consumer behavior. The direction and framework of the research is often revised as new information is gained, allowing the researcher to evaluate issues and subjects in an in-depth manner. The quality of the research produced is ...

  4. Marketplace of ideas - Wikipedia

    en.wikipedia.org/wiki/Marketplace_of_ideas

    The marketplace of ideas is a rationale for freedom of expression based on an analogy to the economic concept of a free market.The marketplace of ideas holds that the truth will emerge from the competition of ideas in free, transparent public discourse and concludes that ideas and ideologies will be culled according to their superiority or inferiority and widespread acceptance among the ...

  5. Marketing research - Wikipedia

    en.wikipedia.org/wiki/Marketing_research

    Marketing. Marketing research is the systematic gathering, recording, and analysis of qualitative and quantitative data about issues relating to marketing products and services. The goal is to identify and assess how changing elements of the marketing mix impacts customer behavior . This involves specifying the data required to address these ...

  6. False advertising - Wikipedia

    en.wikipedia.org/wiki/False_advertising

    False advertising is the act of publishing, transmitting, or otherwise publicly circulating an advertisement containing a false claim, or statement, made intentionally (or recklessly) to promote the sale of property, goods, or services. [3]

  7. Product placement - Wikipedia

    en.wikipedia.org/wiki/Product_placement

    Research showed that there is a significant relationship between product placement and recall. Attitude. Product placement also leads to changes in attitude towards the product or brand. Purchase intention. A lot of research has shown a higher purchase intention as a result of product placement.

  8. Rebate (marketing) - Wikipedia

    en.wikipedia.org/wiki/Rebate_(marketing)

    Rebate (marketing) In marketing, a rebate is a form of buying discount and is an amount paid by way of reduction, return, or refund that is paid retrospectively. It is a type of sales promotion that marketers use primarily as incentives or supplements to product sales. Rebates are also used as a means of enticing price-sensitive consumers into ...

  9. Advertising research - Wikipedia

    en.wikipedia.org/wiki/Advertising_research

    Promotional media. Research. v. t. e. Advertising research is a systematic process of marketing research conducted to improve the efficiency of advertising. Advertising research is a detailed study conducted to know how customers respond to a particular ad or advertising campaign.