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Overview. Marketing automation in email campaigns primarily involves the use of software or web-based services to execute, manage, and automate marketing tasks and processes. Automation methods are extensively used to replace manual and repetitive tasks where possible and to implement more personalized approaches for interactions.
Pages in category "Email marketing software". The following 19 pages are in this category, out of 19 total. This list may not reflect recent changes .
Benchmark Email is an international, internet-based service provider of email marketing with headquarters in St. Louis, Missouri. The company was founded by Curt and Denise Keller in 2004. [1] The company offers various free and paid editions. Benchmark is a member of Returnpath.net and the Email Sender & Provider Coalition industry consortiums.
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Email marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It involves using email to send advertisements, request business, or solicit sales or donations.
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