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2. Sales promotion - Wikipedia

   en.wikipedia.org/wiki/Sales_promotion

   [1] Sale promotions often come in the form of discounts. Discounts impact the way consumers think and behave when shopping. The type of savings and its location can affect the way consumers view a product and affect their purchase decisions. [2] The two most common discounts are price discounts ("on sale items") and bonus packs ("bulk items"). [2]

3. Rebate (marketing) - Wikipedia

   en.wikipedia.org/wiki/Rebate_(marketing)

   Rebate (marketing) In marketing, a rebate is a form of buying discount and is an amount paid by way of reduction, return, or refund that is paid retrospectively. It is a type of sales promotion that marketers use primarily as incentives or supplements to product sales. Rebates are also used as a means of enticing price-sensitive consumers into ...

4. Trade promotion (marketing) - Wikipedia

   en.wikipedia.org/wiki/Trade_promotion_(marketing)

   Trade Promotion is a marketing technique aimed at increasing demand for products in retail stores based on special pricing, display fixtures, demonstrations, value-added bonuses, no-obligation gifts, and more. [2] Trade Promotions can offer several benefits to businesses. Retail stores can be an extremely competitive environment; trade ...

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   Insider-only bargains include 50% off a phone-charging alarm clock and $12 for a sturdy shower caddy set with 22,000+ fans. ... Save $8 with Prime and coupon. See at Amazon. Tocol 3-in-1 MagSafe ...

6. Where to shop today's best sales: 25% off an iPad, 20% off ...

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   Le Creuset Signature Round Dutch Oven, 5.5 Quart. $336 $420 Save $84. Cook like Ina Garten this fall and winter with the queen's favorite 5.5-quart Dutch oven, now 20% off at Sur La Table. You can ...

7. Buy one, get one free - Wikipedia

   en.wikipedia.org/wiki/Buy_one,_get_one_free

   The economist Alex Tabarrok has argued, that the success of this promotion lies in the fact that consumers value the first unit significantly more than the second one. So compared to a seemingly equivalent "Half price off" promotion, they may only buy one item at half price, because the value they attach to the second unit is lower than even the discounted price.