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Between 1942 and 1957, the market for deodorants increased 600 times to become a $70 million market. Deodorants were originally marketed primarily to women, but by 1957 the market had expanded to male users, and estimates were that 50% of men were using deodorants by that date. The Ban Roll-On product led the market in sales. [18]
When it comes to women's deodorants and antiperspirants, Secret is one of the most well-known names, and for a good reason: it works. Its Outlast sweat and odor protection stick formulation boasts ...
Reviewed by Dr. Diana Rangaves, PharmD We have made a reliable record of the 25 best women’s deodorants for anyone wanting to get some serious options when it comes to an odor controller that ...
Dry Idea is an American brand of antiperspirant manufactured and sold by Thriving Brands LLC. Introduced in 1978 by Gillette Company, Dry Idea was acquired by The Dial Corporation along with the Soft & Dri and Right Guard brands in 2006 for $420 million as a condition set forth by antitrust authorities for Procter & Gamble's $57 billion acquisition of Gillette. [1]
Mum (deodorant) Mum was the first brand of commercial deodorant. Containing a zinc compound as its active ingredient, it was developed in Philadelphia in 1888. [1] According to the manufacturer's web-site, "The MUM brand owes its name to a nurse of the inventor, who was nicknamed "Mum". [2] Another source claims that the brand was named after ...
The world of deodorants is a bit of a labyrinth. There are about one million deodorants out there that promise to be natural, drying, odor-blocking, non-whitening and non-irritating — but if you ...
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