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  2. Discounts and allowances - Wikipedia

    en.wikipedia.org/wiki/Discounts_and_allowances

    Discounts and allowances are reductions to a basic price of goods or services.. They can occur anywhere in the distribution channel, modifying either the manufacturer's list price (determined by the manufacturer and often printed on the package), the retail price (set by the retailer and often attached to the product with a sticker), or the list price (which is quoted to a potential buyer ...

  3. Premium (marketing) - Wikipedia

    en.wikipedia.org/wiki/Premium_(marketing)

    To avoid confusion with cents-off coupons, the premium program was renamed "Betty Crocker Catalog Points" in 1992. [12] General Mills retired the Betty Crocker Catalog in December 2006 and ended the premium program after 75 years. [ 13 ] (

  4. Loyalty marketing - Wikipedia

    en.wikipedia.org/wiki/Loyalty_marketing

    Loyalty marketing is a marketing strategy in which a company focuses on growing and retaining existing customers through incentives. Branding, product marketing, and loyalty marketing all form part of the customer proposition – the subjective assessment by the customer of whether to purchase a brand or not based on the integrated combination of the value they receive from each of these ...

  5. Yelp - Wikipedia

    en.wikipedia.org/wiki/Yelp

    Yelp Inc. is an American company that develops the Yelp.com website and the Yelp mobile app, which publishes crowd-sourced reviews about businesses. It also operates Yelp Guest Manager, a table reservation service. It is headquartered in San Francisco . Yelp was founded in 2004 by former PayPal employees Russel Simmons and Jeremy Stoppelman.

  6. Coupon (finance) - Wikipedia

    en.wikipedia.org/wiki/Coupon_(finance)

    Coupon (finance) In finance, a coupon is the interest payment received by a bondholder from the date of issuance until the date of maturity of a bond. [ 1] Coupons are normally described in terms of the "coupon rate", which is calculated by adding the sum of coupons paid per year and dividing it by the bond's face value. [ 2]

  7. Huffington Post / YouGov Public Opinion Polls

    data.huffingtonpost.com/yougov

    12%. I watched clips or highlights of the debate. 17%. I read or watched news stories analyzing the debate. 25%. I haven’t heard anything about it. 37%. The prime time debate featured Donald Trump, Jeb Bush, Scott Walker, Mike Huckabee, Ben Carson, Ted Cruz, Marco Rubio, Rand Paul, Chris Christie, Carly Fiorina and John Kasich.

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