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During the mid-1980s, television advertisements featured actress Polly Rowles endorsing the brand as “Inspector 12” with her line “They don’t say Hanes until I say they say Hanes!” From 1992 to 1999, the brand's main slogan was "Just wait'll we get our Hanes on you."
Sweatpants. Sweatpants are a casual variety of soft trousers intended for comfort or athletic purposes, although they are now worn in many different situations. In the United Kingdom, Ireland, Australia, New Zealand, and South Africa they are known as tracksuit bottoms or trackies. In Australia and New Zealand, they are also commonly known as ...
Wide-leg jeans. In the 1980s, baggy jeans entered mainstream fashion as the Hammer pants and parachute pants worn by rappers to facilitate breakdancing.In the 1990s these jeans became even baggier and were worn by skaters, hardcore punks, [4] ravers [5] and rappers to set themselves apart from the skintight acid wash drainpipe jeans worn by metalheads. [6]
The fitness craze of the 1970s continued into the early 1980s. General women's street-wear worn in the early 1980s included ripped sweatshirts, [22] tights, sweatpants, [23] and tracksuits (especially ones made in velour).
Common raver fashion styles of the 1990s included tight-fitting nylon shirts, tight nylon quilted vests, bell-bottoms, neoprene jackets, studded belts, platform shoes, jackets, scarves and bags made of flokati fur, fluffy boots and phat pants, often in bright and neon colors. Crowd of rave-goers, 1995.
The $400 million deal was the $6.2 billion denim-maker's entry into the activewear category and a way to reach more female shoppers. Wahler stayed with the brand through the acquisition and ...
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