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In 1925, Gabrielle Bonheur Chanel, commonly known as Coco Chanel, created her fashion house and a powerful logo that has remained unchanged to this day. The Coco Chanel logo is dominant in her designs and all Chanel products— proudly displayed on bags, shoes, and jewelry.
From Coco to Karl and Virginie Viard, explore the history of the Chanel logo, fashion’s most celebrated signifier.
The logo, initially introduced by Coco Chanel herself, features two interlocking letters “C” representing her initials. This simple yet impactful design conveys the essence of the brand's elegance, modernity, and sophistication.
The Coco Chanel logo is a mix of simplicity, class, and minimalism, which has helped the fashion house establish its brand identity. Coco Chanel’s philosophy of “less is more” can be seen in her designs and logo.
The iconic fashion house’s logo appeared immediately and has never changed, existing for nearly a century. Coco Chanel personally designed it. A slightly modified logo appeared in 1925; since then, it has marked all branded products. It was first seen on the packaging of the famous Chanel No.5 perfume.
The iconic Chanel logo was designed by Coco Chanel at the very beginning of the brand’s history and has never been changed since then. According to the brand’s official version, the mirrored “C” symbol is inspired by a stained glass window in the chapel of the Aubazine Convent hall, where the children of the orphanage where Gabrielle ...
In this article, we will dive into the fascinating story behind the Coco Chanel logo, explore the key elements of its design, uncover the branding secrets that can be applied to your own logo design journey, and learn about the history of the company.
The official story of the fashion house is Chanel designed her famous logo in 1925, after finding inspiration in a stained-glass window from a chapel in Aubazine. Other people believe the interlocking Cs were a reference to Coco Chanel, and Arthur Capel’s love affair, following Arthur’s death.
In 1925, Gabrielle Bonheur Chanel, commonly known as Coco Chanel, created her fashion house and a powerful logo that has remained unchanged to this day. The ...
The Chanel logo was designed by Coco Chanel in 1925. It’s composed of two bold interlaced “C”s that mirror each other. The simple, strong shapes of the letters evoke the authoritative elegance of simplicity based on Coco’s philosophy of “less is more.”