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Website. ray-ban .com. Ray-Ban is a brand of luxury sunglasses and eyeglasses created in 1936 by Bausch & Lomb. The brand is best known for its Wayfarer and Aviator lines of sunglasses. In 1999, Bausch & Lomb sold the brand to Italian eyewear conglomerate Luxottica Group for a reported $640 million. [ 1][ 2]
Luxottica. Luxottica Group S.p.A. is an Italian eyewear conglomerate based in Milan. As a vertically integrated company, Luxottica designs, manufactures, distributes, and retails its eyewear brands all through its own subsidiaries. The company, presently organized as a subsidiary of EssilorLuxottica which formed when the Italian conglomerate ...
[citation needed] The trend died out in the 1970s with a backlash against 50s and 60s culture, as oversized metal glasses in the style of the Ray-Ban Aviator became popular. [citation needed] Semi-round horn-rimmed glasses came back into fashion in the 1980s, with tortoiseshell being fashionable amongst entrepreneurs and "yuppies".
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When standard Ray-Ban Wayfarers go for $199, the smart glasses $299 starting price gives you a lot of bang for your buck. These are comfortable, easy-to-use, and last all day.
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