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  2. Code of conduct - Wikipedia

    en.wikipedia.org/wiki/Code_of_conduct

    Companies' codes of conduct. A company code of conduct is a set of rules which is commonly written for employees of a company, which protects the business and informs the employees of the company's expectations. It is appropriate for even the smallest of companies to create a document containing important information on expectations for ...

  3. Ethical code - Wikipedia

    en.wikipedia.org/wiki/Ethical_code

    Ethical code. Ethical codes are adopted by organizations to assist members in understanding the difference between right and wrong and in applying that understanding to their decisions. An ethical code generally implies documents at three levels: codes of business ethics, codes of conduct for employees, and codes of professional practice. Code ...

  4. A/B testing - Wikipedia

    en.wikipedia.org/wiki/A/B_testing

    A/B testing (also known as bucket testing, split-run testing, or split testing) is a user experience research methodology. [ 1] A/B tests consist of a randomized experiment that usually involves two variants (A and B), [ 2][ 3][ 4] although the concept can be also extended to multiple variants of the same variable.

  5. Email marketing - Wikipedia

    en.wikipedia.org/wiki/Email_marketing

    Email marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It involves using email to send advertisements, request business, or solicit sales or donations.

  6. Product sample - Wikipedia

    en.wikipedia.org/wiki/Product_sample

    A free sample or "freebie" is a portion of food or other product (for example beauty products) given to consumers in shopping malls, supermarkets, retail stores, or through other channels (such as via the Internet). [1] Sometimes samples of non-perishable items are included in direct marketing mailings. The purpose of a free sample is to ...

  7. Anti-competitive practices - Wikipedia

    en.wikipedia.org/wiki/Anti-competitive_practices

    t. e. Anti-competitive practices are business or government practices that prevent or reduce competition in a market. Antitrust laws ensure businesses do not engage in competitive practices that harm other, usually smaller, businesses or consumers. These laws are formed to promote healthy competition within a free market by limiting the abuse ...

  8. Organizational ethics - Wikipedia

    en.wikipedia.org/wiki/Organizational_ethics

    Organizational ethics express the values of an organization to its employees and/or other entities irrespective of governmental and/or regulatory laws. Ethics are the principles and values used by an individual to govern their actions and decisions. [1] An organization forms when individuals with varied interests and different backgrounds unite ...

  9. Professional ethics - Wikipedia

    en.wikipedia.org/wiki/Professional_ethics

    Professional ethics encompass the personal and corporate standards of behavior expected of professionals. [ 1] The word professionalism originally applied to vows of a religious order. By no later than the year 1675, the term had seen secular application and was applied to the three learned professions: divinity, law, and medicine. [ 2]