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Journalism. Journalistic ethics and standards comprise principles of ethics and good practice applicable to journalists. This subset of media ethics is known as journalism's professional " code of ethics" and the "canons of journalism". [ 1] The basic codes and canons commonly appear in statements by professional journalism associations and ...
Rhetoric. The modes of persuasion, modes of appeal or rhetorical appeals (Greek: pisteis) are strategies of rhetoric that classify a speaker's or writer's appeal to their audience. These include ethos, pathos, and logos, all three of which appear in Aristotle's Rhetoric. [ 1]
Propaganda through media. Propaganda is a form of persuasion that is often used in media to further some sort of agenda, such as a personal, political, or business agenda, by evoking an emotional or obligable response from the audience. [ 1] It includes the deliberate sharing of realities, views, and philosophies intended to alter behavior and ...
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Media ethics is the subdivision dealing with the specific ethical principles and standards of media, including broadcast media, film, theatre, the arts, print media and the internet. The field covers many varied and highly controversial topics, ranging from war journalism to Benetton ad campaigns.
Source credibility is "a term commonly used to imply a communicator's positive characteristics that affect the receiver's acceptance of a message." [1] Academic studies of this topic began in the 20th century and were given a special emphasis during World War II, when the US government sought to use propaganda to influence public opinion in support of the war effort.
Communication ethics. Communication ethics is a sub-branch of moral philosophy concerning the understanding of manifestations of communicative interaction. [ 1] Every human interaction involves communication and ethics, whether implicitly or explicitly. Intentional and unintentional ethical dilemmas arise frequently in daily life.
Campaign advertising. One of the most controversial campaign adverts of the time, "Daisy", helped to swing the 1964 United States presidential election, in favor of Lyndon B. Johnson. In politics, campaign advertising is propaganda through the media to influence a political debate and, ultimately, voting. Political consultants and political ...