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Propaganda through media. Propaganda is a form of persuasion that is often used in media to further some sort of agenda, such as a personal, political, or business agenda, by evoking an emotional or obligable response from the audience. [ 1] It includes the deliberate sharing of realities, views, and philosophies intended to alter behavior and ...
Journalism. Journalistic ethics and standards comprise principles of ethics and good practice applicable to journalists. This subset of media ethics is known as journalism's professional " code of ethics" and the "canons of journalism". [ 1] The basic codes and canons commonly appear in statements by professional journalism associations and ...
Media ethics is the subdivision dealing with the specific ethical principles and standards of media, including broadcast media, film, theatre, the arts, print media and the internet. The field covers many varied and highly controversial topics, ranging from war journalism to Benetton ad campaigns. Media ethics promotes and defends values such ...
Rhetoric. The modes of persuasion, modes of appeal or rhetorical appeals (Greek: pisteis) are strategies of rhetoric that classify a speaker's or writer's appeal to their audience. These include ethos, pathos, and logos, all three of which appear in Aristotle's Rhetoric. [ 1]
t. e. Business ethics (also known as corporate ethics) is a form of applied ethics or professional ethics, that examines ethical principles and moral or ethical problems that can arise in a business environment. It applies to all aspects of business conduct and is relevant to the conduct of individuals and entire organizations. [ 1]
Selective exposure theory. Selective exposure is a theory within the practice of psychology, often used in media and communication research, that historically refers to individuals' tendency to favor information which reinforces their pre-existing views while avoiding contradictory information. Selective exposure has also been known and defined ...
Campaign advertising. One of the most controversial campaign adverts of the time, "Daisy", helped to swing the 1964 United States presidential election, in favor of Lyndon B. Johnson. In politics, campaign advertising is propaganda through the media to influence a political debate and, ultimately, voting. Political consultants and political ...
Capitalism portal. Business portal. v. t. e. Consumerism is a social and economic order in which the aspirations of many individuals include the acquisition of goods and services beyond those necessary for survival or traditional displays of status. [ 1] It emerged in Western Europe before the Industrial Revolution and became widespread around ...