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L'eggs. 1971 magazine advertisement. L'eggs is a brand of pantyhose, introduced in 1969 by Hanes. The novel developments were the egg-shaped plastic product container, the shift to consignment sales in drug stores and groceries, and the in-store product racks designed to emphasize the egg shape. The brand logo hinted at a pair of chicks or eggs ...
During the mid-1980s, television advertisements featured actress Polly Rowles endorsing the brand as “Inspector 12” with her line “They don’t say Hanes until I say they say Hanes!” From 1992 to 1999, the brand's main slogan was "Just wait'll we get our Hanes on you."
Male models in briefs and trunks. A female in lingerie consisting of bra and panties, the basic items of women's undergarments. Underwear as fashion reached its peak in the 1970s and 1980s, and underwear advertisers began to focus less on comfort, health, durability, and overall practicality.
The super-soft Hanes EcoSmart Sweatpants that have racked up more than 28,000 (!) perfect 5-star reviews are now on sale starting at just $10 for Presidents' Day! That means you can get a few ...
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Rihanna wrapped up her ensemble (quite literally) with a pair of white leather stilettos, which saw silver-studded leather straps wrap around her feet and ankles. Stephane Cardinale - Corbis
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