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Direct mail. Although more costly, direct mail software has been developed that enables drip marketing techniques using standard postal mail. This technology relies on digital printing, where low-volume print runs are cost justifiable, and the variable data can be merged to personalize each drip message.
History of email. The history of email entails an evolving set of technologies and standards that culminated in the email systems in use today. [1] Computer-based messaging between users of the same system became possible following the advent of time-sharing in the early 1960s, with a notable implementation by MIT 's CTSS project in 1965.
Mobile advertising. v. t. e. Email marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It involves using email to send advertisements, request business, or solicit sales or donations.
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