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Wheaties was created in 1921, as a result of an accidental spill of a wheat bran mixture onto a hot stove by a Minnesota clinician working for the Washburn Crosby Company (later General Mills ). By November 1924, after more than 36 attempts to strengthen the flakes to withstand packaging, the process for creating the flakes had been perfected ...
General Mills itself was created on June 20, 1928, [8] when Washburn-Crosby President James Ford Bell merged Washburn-Crosby with three other mills. [9] In the same year, General Mills acquired the Wichita Mill and Elevator Company of the industrialist Frank Kell of Wichita Falls , Texas .
Betty Crocker is a cultural icon, as well as brand name and trademark of American Fortune 500 corporation General Mills. The name was first developed by the Washburn ...
Lucky Charms is a brand of breakfast cereal produced by General Mills since 1964. [ 1] The cereal consists of multi-colored marshmallows and pieces of shaped pulverized oat, each resembling one of several objects or symbols associated with good luck. The packaging and marketing features a leprechaun mascot, Lucky.
Cinnamon Toast Crunch ( CTC ), [1] known as Croque-Cannelle in French Canada and Curiously Cinnamon in the UK (previously Cinnamon Grahams ), and as a variant called Cini Minis in other European and Latin American countries, is a brand of breakfast cereal produced by General Mills and Nestlé. First produced in 1984, [2] the cereal aims to ...
1937; 87 years ago. ( 1937) Tagline. "Kid-tested. Parent-approved". Website. www .kixcereal .com. Kix (stylized as KiX) is an American brand of breakfast cereal introduced in 1937 by the General Mills company of Golden Valley, Minnesota. [ 1] The product is an extruded, expanded puffed-grain cereal made with cornmeal .
General Mills introduced Trix in 1954 as a sugar-coated version of its popular Kix cereal. [1] [2] The original Trix cereal was composed of more than 46% sugar.[citation needed] The original cereal included three colors: "Orangey Orange" (formerly named Orange Orange), "Lemony Yellow" (formerly named Lemon Yellow), and "Raspberry Red".
The monster cereals are a line of breakfast cereals produced by General Mills Corporation in North America. The line was introduced in 1971 and, at various times, has included six brands, each featuring a cartoon version of a classic movie monster: Count Chocula, Franken Berry, and Boo Berry (all produced seasonally from September 1 to October ...