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Email marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It involves using email to send advertisements, request business, or solicit sales or donations.
A virtual assistant (typically abbreviated to VA, also called a virtual office assistant) [ 1] is generally self-employed and provides professional administrative, technical, or creative (social) assistance to clients remotely from a home office. [ 2] Because virtual assistants are independent contractors rather than employees, clients are not ...
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Remote work poses cybersecurity risks and people should follow best practices that include using antivirus software, keeping family members away from work devices, covering their webcams, using a VPN, using a centralized storage solution, making sure passwords are strong and secure, and being wary of email scams and email security.
Content marketing is a form of marketing focused on creating, publishing, and distributing content for a targeted audience online. [ 1] It is often used in order to achieve the following business goals: attract attention and generate leads, expand their customer base, generate or increase online sales, increase brand awareness or credibility ...
Marketing communications include advertising, promotions, sales, branding, campaigns, events, and online promotions. [ 3] The process allows the public to know or understand a brand and get a clear idea of what the brand has to offer. Brand awareness is the first stage, then brand preference over its competitors is the desired outcome.
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